
360 Campaign
UHealth Cardiac and Vascular Program
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UHealth’s Cardiac and Vascular Program.
I aimed to bring out the “human” side in physicians. Heartfelt, intimate photography and approachable copy helps establish that image. We shot a total of 35 talent, a mix of physicians and actors, over a 5-day shoot. Each subject holds their hands over their heart to express gratitude.
Physician-Facing Video
Consumer-Facing Video